
Joe Goodman
Broker · DRE #01300057I bring the broker’s license and Hayden & Bach, the brokerage behind every deal I run with Slava.
- Founder and president of Hayden & Bach
- Raised in the San Fernando Valley

Experience matters when it helps you make a better decision. My job is to look past the photographs, ask the questions that need asking and explain your options plainly, before you sign anything. Sometimes that means negotiating hard. Sometimes it means taking a closer look before we make an offer. Either way, you’ll know why I recommend the step.
I grew up in the San Fernando Valley and studied at the University of Hawaii. Before real estate I ran my own piano store in Los Angeles, and I spent a lot of time with musicians and people in the music business. Many of those friendships stayed with me.

Real estate became the next chapter. I founded Hayden & Bach, and I still like the part of the job that brought me here: sitting down with people and working through a big decision together. I’ve closed deals through the 2008 crash, COVID and every market since.

My California broker license is DRE #01300057, under my legal name, Joseph L. Goodman. Hayden & Bach is the brokerage I founded and still run, and the license link on this page opens my public record with the California DRE.

Short films about homes, buyers and the business of moving. The ones with me come first.
Joe & Slava
“No agency matched us. A street in Long Beach did.”
Slava had just moved to Long Beach and was sitting at a sidewalk café with a coffee and a real estate book. I stopped to talk, and the conversation turned into a working relationship. He runs your deal day to day, from the first call to the keys. I read every offer and contract with him, and we stay on it together until the keys change hands.
Slava says “The Slava House” sounds better than “The Joe House.” I agree.

I bring the broker’s license and Hayden & Bach, the brokerage behind every deal I run with Slava.

Slava runs every deal with me, from the first call to the keys: the search, the showings, the offer, the negotiating and every escrow deadline.
“Joe is an amazing realtor. His combination of spot-on intuition and knowledge of market trends, both current and historical, are one of a kind. Not to mention perfect negotiation skills. Plus, he loves what he does! I would work with Joe again in a heartbeat.”
“Joe sold our family home and helped my Dad find his forever home. Joe was very attentive and helpful through the whole process. I highly recommend Joe Goodman and his team.”
“Joe has exceptional knowledge of the market and is excellent in deal negotiations. I am impressed by his commitment to his craft and thankful I was able to benefit from it”
No pitch and no pressure. Tell me what you’re weighing, a sale, a purchase or both, and I’ll tell you plainly what I’d do in your place. If now isn’t the time, I’ll say so.